Publishing Intelligence Solutions

Using Information to Deliver “Publishing Intelligence”

The combination of flexible analysis tools within a publishing-specific data architecture is delivered by VISTA through Publishing Intelligence, a central information source for reporting and analysis.

Publishing Intelligence OLAP functionality, developed using Cognos tools, enables users to explore large volumes of summarized data with sub-second response times. Users at any business or technical skill level in a company can perform their own multidimensional analysis, create reports, and easily share them for better decision-making.

Information is drawn from relational databases, including Oracle and Microsoft SQL Server, to model and build PowerCubes data sets. Business rules and calculations (for example, percentage growth and market share change) can be built right into them, and time series analysis is delivered automatically. Cubes and reports can be deployed to web clients, or to Windows and Excel clients, all using the same application server.

Choose Publishing Intelligence for:

  • Quality data management and organization. Capitalize on VISTA expertise to make the right decisions about the way information is stored, organized and grouped for analysis.
  • World-class tools. Publishing Intelligence utilizes tools from Cognos, the acknowledged world leader in corporate performance management.
  • Open architecture. Incorporate data from your non-VISTA applications as well as external sources into the Publishing Intelligence solution.

Publishing Intelligence supports all aspects of the business, including:

  • Sales Analysis
  • Accounts Receivable Analysis
  • Circulation Analysis
  • Claims Analysis
  • Promotions Analysis
  • Renewal/Response Analysis
  • Returns Analysis

For more information about the ways that Publishing Intelligence can benefit your business, please email us at solutions@vistacomp.com.